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International Rock n’ Roll Day

International Rock n’ Roll Day

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Video description

To celebrate the Day of Rock and the 13th birthday of the agency, we build a machine that produced posters according to the song you requested. And best, it all live. The result? More than 700 requests in just 6 hours of action, extensive specialized media coverage and rock, a lot of rock n'roll.

Para comemorar o Dia do Rock e o aniversário de 13 anos da agência, nós montamos uma traquitana que produzia cartazes de acordo com a música que você pedia. E o melhor, tudo isso ao vivo. O resultado? Mais de 700 pedidos em apenas 6 horas de ação, ampla cobertura da mídia especializada e rock, muito rock n'roll.
Art Directors Tomorrow Awards - Shortlist
Creative Director: Rodolfo Barreto
Art Directors: Carlos Pimenta, Daniel Schiavon, Leandro Bordoni
Copywriter: David Levy
Colaboration: Felipe Daros
Project Manager: Alexandra Gomes
Production: Arthemus Savioli, Paulo Espinoza
Technology: Luis Wouters
Machine: Robert Howsare

Added on 28 Apr 2017
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